ERIC J CERVANTES




Morningstar Catalogs
-I took part in a 250k printed 86 page catalog from 2008-2012
-Responsible for the product design spreads, partial break pages, and global directory
-Cover designs for 09/10 and 10/11




Morningstar Catalog Cover 2009/10
-Cover Design
Task-
Bring elements from the interior spreads and express the vast breathe of products and key features
Details-
Idea was to go through entire catalog and trace over elements to put them in there exact size and positioning onto the cover as they would appear in the catalog. Blended the interior yellow content highlights that were expressed through out the spreads. Finally, mixed styles of true full color and tracing.




Morningstar Catalog Cover 2010/11
-Cover Design
Task-
Bring elements from the interior spreads and express the vast breathe of products and key features
Details-
Idea was to continue the imagery stripe that is seen throughout the catalog for all photographic imagery. I then took any vector style elements from the catalog to be intermingled within the photography stripe for a collage of products, clients, and features.




Morningstar ETF Conference
-2013 Conference brochure
-Include Radisson Blu Aqua Hotel location
in design
-Directional Signage




Press Dinner Invites
-Created a Press dinner invite postcards
from 09-13




Global Sales Forum
-2012 & 2013 Name Badge with conference schedule agenda backing
-Include Radisson Blu Aqua Hotel location
in design
-Directional Signage